Brand Application – Allegra
The objective of the Allegra project was to launch the new branding and product range with the aim of building awareness and trust around the new image within the industry.

*Logo designed by an out-sourced agency, just prior to my involvement.

Project Involvement
  • Develop and launch VIP Membership program.
  • Email and Direct Marketing
  • Design and execution
  • Results monitoring and data analysis
  • Idea generation and implementation
  • Social Media Campaigns
  • Marketing Strategies
  • Event Campaigns - coordination, stand design, promotional materials
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